Wed 13 Nov 2019, 9.30 – 11.30 am
RMIT Vietnam (Hanoi city campus – Tower B – Room 1.1.007)
521 Kim Mã, Hà Nội
You hear the word ‘Brand’ being thrown around frequently but still don’t fully grasp the concept? You are curious about how some of the biggest and most successful companies use storytelling to build their brands?
This is an excellent opportunity to learn about the basics of brand and branding in the modern business context, as well as the important role of storytelling and what makes a good story-brand.
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